In this blog, we will discuss what enterprise web scraping is, four ways enterprise web scraping can give your business a competitive advantage, and the best managed enterprise web scraping team to work with!
What is enterprise web scraping?
Web scraping is the process of extracting data from the web, and enterprise web scraping is often conducted by corporations and businesses that require a large amount of data, also known as big data, on a consistent or scheduled basis. Many enterprise businesses utilize web scraping for a variety of use cases, many of which we will discuss in more detail, such as lead generation, price monitoring, sentiment analysis, marketing and much more.
What is ParseHub Plus?
ParseHub is a leading web scraping software, and ParseHub Plus is the enterprise and managed team behind ParseHub. Working with ParseHub Plus allows for the most accurate data, without any knowledge of using ParseHub, web scraping tools, or coding. This data will be verified via custom scripts, then sent to you via an API, or as JSON or CSV file, on a consistent and scheduled basis.
Here are some ways enterprise web scraping can give your business a competitive advantage:
Improving Lead Generation and Sales
Web scraping is great for lead generation, especially when conducted on a large scale, allowing sales teams to consistently make emails and calls, without running out of leads. By having a managed web scraping team for your sales team, your sales reps can focus on making sales, instead of spending their time and effort on lead generation, data entry and other mundane tasks most sales reps deal with. This allows your business to become more profitable, as it will have more leads to work with, which directly improves the number of sales, and ultimately revenue.
When working with ParseHub Plus, your data will be scraped ethically, and will not breach any privacy or laws, however, you should still conduct your sales in an ethical manner as well.
Price Monitoring and Pricing Strategy
One of the most important things for staying competitive in a continuously evolving market is staying competitive with your pricing strategy. With enterprise market research, your business can make better decisions, and adjust pricing on the fly, to ensure competitiveness and improved revenue. An example of this is scraping real estate websites, large e-commerce shops, or travel agencies, in order to display better pricing for your business.
ParseHub Plus facilitates enterprise price monitoring, giving your business deeper insights into your competitor’s pricing; allowing you to make better decisions. By having legally scraped financial and pricing big data, your business can focus on analysis and strategy, rather than on coding or web scraping.
Social Listening and Sentiment Analysis
Another way your business can gain a competitive advantage is by listening to your customers and seeing their sentiments, reviews and concerns on the internet. One way you can do this is by scraping social media, such as Reddit, to learn more about your product or service and the general sentiment around them.
You can extract and monitor big data regarding your product and service, on a consistent basis when working with a managed web scraping team such as ParseHub Plus. This can help you with customer service automation, and improving your product or service as a whole; as you will tune into recurring issues and negative feedback. You can also look into positive feedback, and share those testimonials on your website or social media!
Assisting Your Marketing Team
Finally, with enterprise and large-scale web scraping, you can assist your marketing team with their data strategy, their SEO efforts, and other marketing functions. Marketing and sales teams work closely together, and as discussed in our first point, by conducting enterprise web scraping for your lead generation, you can free up time for your marketing team, and even money spent on ads.
ParseHub Plus can send large amounts of data to your marketing team, which can be used with machine learning algorithms, for analysis, or for optimizing your business functions for further growth. The options are endless with big data, you can even improve your customer experience and relationships!
Managed Enterprise Web Scraping
In the end, there are many pros for large-scale and enterprise web scraping. Some use-cases include lead generation, improving your pricing strategy, market research, sentiment analysis and much more. However, there are many obstacles when it comes to big data scraping. That is why our ParseHub team decided to create an enterprise and managed solution; to help corporations like yours with their big data requirements.
Our ParseHub Plus team will conduct data sourcing for you, all the web scraping, and even data verification and validation, before it’s sent off to your business for improving its competitive advantage! No need to worry about which websites to scrape, how to code, or even how to use ParseHub; as our team will take care of everything for you!
Book your free call with ParseHub Plus today and receive your free sample data export!